Analytics Blog Posts

December 2012

Bounce Rates: What Are Hard and Soft Bounce Rates in Natural Search?

Bounce rates can reveal visitor (dis)satisfaction on a web page. We discuss how hard and soft bounce rates provide greater detail and understanding

Bounce Rates: What Are Hard and Soft Bounce Rates in Natural Search?

The Conversation at Google That Led to the "Not Provided" Fudge

How did "Not Provided" actually happen? It's a dreadful fudge, and is full of holes. Here we examine the conversation that led to its implementation.

The Conversation at Google That Led to the "Not Provided" Fudge

Why Analyse Searchbots Visits? Answer: They May Not Find All Content

We discuss how to analyse and visualise searchbots visits, how they can become distracted, and how to help searchbots be more effective.

Why Analyse Searchbots Visits? Answer: They May Not Find All Content

May 2012

The Horror of "(not provided)", Google Analytics Premium and Chrome

How much does "(not provided") affect our websites (data from Hitwise UK)? Does it impact Google Analytics Premium (yes)? And what of the future?

The Horror of "(not provided)", Google Analytics Premium and Chrome